Meta

If your app is launched on Android & Google Play, please follow the procedures to complete necessary configuration:

1) If you need to enable Meta attribution, please activate the channel first and enter the meta_app_id and decode key, these two fields are necessary for us to match.

In addition: For better attribution and data postback, please set fbappid following the guide in the integration document and make sure you're using SolarEngine SDK version 1.2.9.0 or later.

2) You can configure sending events to meta as needed.

3) How to get Facebook App ID

• Enter your App Dashboard from the Meta Ads backend.
• Click the required application.
• Click to copy the App ID in the upper left corner of the screen.

4) How to obtain the Install Referrer Decryption Key

       In the app panel under Basic > Settings for your app, scroll down to the Android section. Copy Install Referrer Decryption Key.

Please note that Facebook App ID and Install Referrer Decryption Key are required during the attribution matching process.

If your app is launched on iOS:

Since Meta does not provide us with touchpoints, and the install does not carry referrer and other information, you can monitor these attributions in your Meta iOS account but cannot see them on SolarEngine. Currently, we support you to send all data to Meta through our postback function, in this way you can reduce the process of integrating SDK and improve your work efficiency. In addition, you can control which data you want to send to which interface in Meta.    [Workflow: Attribution -Integrated Partners-Meta-Partner Configuration-Enable Postbacks]
     We are currently progressing with the official integration with Meta, and we will keep updating this document as we make new progress.

There are some report metrics being named differently on Meta and SolarEngine. Here is a comparison table:

You may find that there is a gap between Meta's and SolarEngine's attribution results. This data difference is caused by the following reasons: