Distribution Analysis is used to analyze the distribution of users within groups categorized by an event or event property.

Distribution Analysis can be used to answer the following questions:

• How many users have purchased for 0 time, 0-3 times, 3-5 times, and 5 or more times respectively within the specified time window?
• Among the users who logged in more than 7 days ago, which is the last level they failed to complete?

1. Add Event Indicator

Select an event as the indicator. You can choose to calculate its event total or the value of one of its properties. Clicking "Composite Metric" will switch the current single metric setting to composite metric setting.

2. Set Distribution Interval

There are three options for distribution intervals: Default Interval, Discrete Numbers, and Custom Interval.

Default Interval

If there are less than 5 results, the system will take discrete number grouping method. If the result count exceeds 5, the system divides the range between the maximum and minimum values into five equal parts, leading to 5 result groups.

Discrete Numbers

Create as many groups as the number of unique result values.

Custom Interval

Define intervals flexibly according to your requirements. Add intervals manually or add batches automatically after setting steps and step length. You can add up to 50 intervals.

3. Calculate Another Metric

If you are also interested in another metric of users in each interval, you can enable "calculate another metric" and then set a single/composite metric. For example, for users who open the app for 1, 2, 3, 4, and 5 times, you also want to know their average in-app ad impression frequency.

3.1 Statistical Indicators for Event & Event Property

In analysis, statistical indicators vary based on the object of analysis.

4. Group Display

Please see Event Analysis—Group Display.

5. Result Display

After setting the conditions, click on "Calculate ". Once the calculation is completed, the results will be displayed in the results area below.        

SolarEngine provides two charts for data visualization.

5.1 Stage Summary

      Stage Summary provides three metrics: Number of Users, Ratio, and Calculate another metric. You can change the summary method of them.

5.2 Line Graph

This chart shows the trend of each interval across different time ranges.

If you set group display previously, the line graph will show only one group at the same time. You can change to another group or "total" for data comparison.

In line graph settings, you can select whether to show "Number of Users" or "Calculate another metric", and you can choose to display values for each line or not.

5.3 Stacked Chart

This chart shows the proportion of users within each interval.

Similarly, if you set group display previously, the stacked chart will show only one group at the same time. You can make changes for data comparison.

In stacked chart settings, you can select whether to show "Number of Users" or "Ratio", and you can choose to display values for each line or not.

6. Permission Explanation

Operation Permissions: Super Admin, Group Admin, Analyst, Regular Sub-account with assigned permissions.

Entry: SolarEngine - Product - Analysis - Distribution Analysis