| Report Name | Data Source | Data Matching | Calculate Logics |
| Cost | Statistical-level data | Device matching | Actual cost consumption at the daily level, returned by the placement platform API |
Computational Logic:
The actual cost expenditure reported by the advertising platform’s daily-level API.
Currency Conversion:
Cost and currency data from different platforms and time zones are uniformly converted into the tenant’s account currency for display after being ingested via API.
Application Scenario:
When developers manage multiple products, different advertising platforms may correspond to distinct entities on both sides. This complexity makes the work of the developer’s finance team time-consuming and intricate. Financial reporting tools address this issue by streamlining and enhancing the efficiency of financial reconciliation processes.
Definition/Calculation Formula
| Metric | Definition/Calculation Formula |
| Cost | Advertising cost data retrieved via API from the advertising platform's statistics, displayed in the currency set when the account was opened. |
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